During the times, when technology was in its early stage, departments like Human Resource, Finance, Customer Relations, sales etc. had a different software to carry out different activities. And there were a number of software on board, management was a one demanding task. Plus, the increasing threats of data leakage made it all the worse.
And in 2005, Odoo, an open-source ERP emerged as a savior. It helped businesses manage every application from a single space. And soon it became one of the fastest-growing platforms with more than 14,000 third party Apps/Plugins available in its app store.
Odoo in a nutshell:
Odoo is a collection of business-related applications including CRM, e-commerce, billing, accounting, manufacturing, warehouse, project management, and inventory management. Few reasons why Odoo has become popular are:
- Open Source ERP
- User friendly
- Has custom features
- Industry-specific modules
- Frequent upgrades as per changes in technology
- Liberty to download the selective application as per your need
- Less implementation cost, and more
Odoo Ecommerce is one such platform that provides you with a lot of convenience as it integrates seamlessly with other Odoo business apps. And that is why about 4+ million people are cultivating their business by using Odoo Development Services. Some of the popular brands leveraging Odoo are Toyota, Hyundai, and PCI. So, if you are planning on an Odoo based Ecommerce Store, it is indeed a good choice as you will get several benefits. This post highlights the major benefits of Odoo Development.
- Craft Eye-catching Product Pages
First, let’s have a look at an interesting example. Lush is a UK based cosmetics company. This company informs and educates its visitors about their fresh handmade cosmetics. Every product has a featured video that helps visitors to clearly understand the product. Below is an image of a detailed list of ingredients of a lip balm under the product description.
Now imagine that you as a shopper looking for this particular product and on this website. Now with video, you learn all about the natural ingredients used, benefits of the product, and how to use it, and get the convenient ‘add to basket’ option. Every required information at a single place. I bet you will not search for more and end up buying more than what you decided.
Now, this is what you call a good example of a well-managed product catalog that provides visitors with every information they are looking for. Nearly 81% of shoppers research products online before buying. Product information, price and reviews are a few parameters that any consumer will consider before making a purchase. Therefore, retailers must present what consumers are looking for. Here comes the importance of an effective product management strategy and well-managed product catalog. It helps web store visitors to easily access your products. For an owner, it will enable them to add new products and remove the outdated ones now and then.